“代言”常见的英文表达有 endorse、speak for 或 represent(作为代言人时) ,具体使用取决于语境:
含义:指公开支持或推荐某人、某产品或品牌,通常带有商业合作性质,即通过个人影响力为产品或品牌背书。
例句:
The famous actor endorsed the new luxury watch brand.(这位著名演员为该新奢侈手表品牌代言。)
She was chosen to endorse the skincare product due to her perfect skin.(她因拥有完美肌肤而被选中为该护肤品代言。)
含义:指代表某人或某组织发表意见,也可用于表示“为……代言”,强调代表或支持的态度。
例句:
As a spokesperson, he speaks for the entire company.(作为发言人,他为整个公司代言。)
The union leader spoke for the workers' demands.(工会领导为工人的要求代言。)
含义:指作为代表或代言人,强调代表某一群体、品牌或组织的利益。
例句:
She represents a well-known clothing brand.(她为一家知名服装品牌代言。)
The athlete represents a sports equipment company.(这位运动员为一家体育用品公司代言。)